Blog
Methodology deep-dives, industry analysis, and thought leadership on the future of behavioural intelligence.
Paul Ekman's Facial Action Coding System has measured facial behaviour for 40+ years. What it is, and how it works.
Read article →Response rates are falling and self-report data is biased. The signals that matter most are invisible to a survey.
Read article →Csikszentmihalyi described flow as the optimal state of intrinsic motivation. We operationalized it into four measurable decision-quality indices.
Read article →Film tells you what happened. Frame-by-frame signal tracking tells you what came before it.
Read article →Presence Quotient tracks camera engagement, postural stability, head pose consistency, and Duchenne smile frequency. Here's how HR leaders use it.
Read article →Traditional burnout surveys catch it months too late. The dual-signal approach gives clinical leaders visibility while intervention is still possible.
Read article →Processing video in the browser, and deleting the footage on the paths that do upload, answers most of the privacy objection. Here is what is sent, what is deleted, and what is kept.
Read article →The expression patterns long associated with team friction are invisible to a survey and measurable from video. How the Culture Erosion Index surfaces the ones worth a conversation.
Read article →Post-event surveys capture what a fraction of the room remembers days later. Proof of Impact reads the room from video and reports the strongest measured signal as a confidence-scored index out of 100.
Read article →Scouting stacks measure speed, strength, and analytics, not how a prospect holds up under pressure. We read composure and clutch profile from the film a front office already owns.
Read article →Most behavioural tools always answer. Ours abstains when the evidence is thin, behind a quality gate that checks duration, face detection, lighting, and occlusion first.
Read article →AI body language analysis uses computer vision to measure facial and body movement frame by frame. It reports observable signals with a confidence level, and abstains when the clip is too thin.
Read article →Seat count and a thin survey do not prove a keynote worked. Here is how to measure the attention a room actually gave, and turn it into ROI proof buyers act on.
Read article →Research on behavioural intelligence, FACS methodology, and the science of human performance. No spam.